What is Google Analytics V4?

Brand consultants lincolnshire

Now is the time to learn how to get the most out of the new Google platform. Google Analytics is important to all businesses and in this workshop we will be explaining why Google Tag Manager is critical to getting everything you need from GA4. We’ll look at: How to use Google Tag manager What’s … Read more

Brand management: the long and short

Freelance marketing services in Lincolnshire

Poeticus Marketing is a marketing consultancy based in sunny Lincolnshire. A marketing agency based in Spalding, our team members are based in Lincolnshire and Cambridgeshire and we proudly offer marketing consultancy services to businesses all over the UK! A passionate team of marketeers, journalists, artists and brand consultants, between us we’ve clocked up over 50 … Read more

Understanding marketing metrics

Freelance marketing consultants Lincolnshire

What marketing metrics do you need to help you improve your business ROIs? There is a saying, often attributed to Galileo, that says: “Measure what is measurable and make measurable.” It is all too easy to measure the wrong thing – the difference between marketing analytics and marketing metrics needs to be clear, and often … Read more

Creating a logo for your business

Designing a logo for your business

When it comes to creating a logo for your business, we understand just how daunting the process can be. We were delighted when Drive by Websites offered to help. Taking the time to understand our ideas, Jack took a hand-drawn sketch and brought it to life.